SEO Basics Pt 4 – Making A Good First Impression on Google

When someone searches for your Neighborhood Council online, your meta description is the first thing they see. Meta descriptions are the short website summaries Google and other search engines display, so it’s important that yours clearly describes who your Council is and what you do. Here’s how to find yours, and how to write a [...]

Outreach Tip: SEO Basics Part 3 – Dos & Don’ts of Writing With Keywords

Courtesy and relevance are vital to creating content that search engines favor. This week’s SEO how-to focuses on using keywords effectively to ensure that your webpages, blogs, and social media posts are connecting with stakeholders looking for what your Neighborhood Council has to offer. If you haven’t read the first two articles in our series [...]